Stakeholder Communications at The Contingent

01 — Project details

At The Contingent, I lead strategic communications to drive national expansion of innovative child welfare solutions. This role requires creating tailored messaging for diverse stakeholders, including government agencies, nonprofits, and funders, to facilitate collaboration and achieve measurable impact.

02 — Challenge

Expanding into new states like Arkansas and Tennessee involved:

Navigating varying regional contexts and needs in child welfare systems.
Gaining buy-in from state agencies and local nonprofits unfamiliar with our solutions.
Communicating complex value propositions clearly and persuasively across multiple channels.

This process resulted in collateral that directly addressed stakeholders’ most common question: How do we know it works? Through our visual materials, we not only answered this question but also demonstrated how our solutions effectively address their challenges, all while staying true to our compassionate, mission-driven approach.